Welcome Friend!

Jerod Foos, Founder Rugged Human
Hi! My name is Jerod Foos. Rugged Human is a community that has redefined themselves and focus on living purpose-filled lives. Join us as we blend passions with careers using simple, winning systems to create both wealth and happiness. You can do both.
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-Jerod
I Am Many Things.
So Are You.
#human
#man
#son
#brother
#friend
#entrepreneur
#mba
#author
#fastlearner
#goodlistener
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#traveler
#doglover
#songwriter
#fitness buff
#scifilover
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#seeker
#soul
#ruggedhuman
#connector
#motivator
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My Why...
The grind cracked me, but I forged a way out.
I’m an entrepreneur, author—hell, I even produced a Hollywood flick. But my true fire’s understanding human performance, behavior—25 years as a motivation expert, CEO, called by billion-dollar companies to shift their cultures. I know this road.


Not Too Long Ago...
A few years back, the muck swallowed me whole. Sold my last company, tangled in an unhealthy mess. Boots sunk, I couldn’t breathe. That inner voice—yeah, the one yelling “somethin’s missin’”—finally got through. I had to move.
Walkabout...
So I went walkabout. Traveled. All over, Hit the Shenandoah Mountains, stood atop that ridge, staring down at the big, beautiful blue valley—the one songs bleed for. That’s where Rugged Human found me, or I found it—dust settled, fire sparked.


My How...
I dove in—hyper-focused, raw. Studied, read, meditated, prayed for the first time in ages. Then it hit like a ton of bricks: I was turning my 25 years of expertise on myself, not some corporate giant.
Shucked unhealthy habits, built success routines, lived authentic. Lost 60 lbs, found happiness—spiritual balance clicked that last puzzle piece.
I sifted the good, chucked the junk—forged a blueprint to claw out of that dark place. Now I’m living, really living.
And You?
You can too.
Rugged Human’s my path—principle, passion, people, purpose—raw and unfiltered. Wealth’s hollow without people —I’ve walked those lonely beach halls, roared fast cars to nowhere.
Purpose grounds it. I’m here, 25 years of grit in hand, to spark your rise.
Join with me. Crack the muck, live loose, stand strong—your fire starts here.
