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Rugged Human Privacy Policy


Protecting your private information is our priority. This Statement of Privacy applies to, and Rugged Human and governs data collection and usage. For the purposes of this Privacy Policy, unless otherwise noted, all references to Rugged Human include The Rugged Human website is a lifestyle site. By using the Rugged Human website, you consent to the data practices described in this statement. 


Collection of your Personal Information 

In order to better provide you with products and services offered, Rugged Human may collect personally identifiable information, such as your: 


 -    First and Last Name 

 -    Mailing Address 

 -    E-mail Address 

 -    Phone Number 


If you purchase Rugged Human's products and services, we collect billing and credit card information. This information is used to complete the purchase transaction. 


Rugged Human may also collect anonymous demographic information, which is not unique to you, such as your: 


 -    Age 

 -    Gender 


Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through Rugged Human's public message boards, this information may be collected and used by others. 


We do not collect any personal information about you unless you voluntarily provide it to us. However, you may be required to provide certain personal information to us when you elect to use certain products or services. These may include: (a) registering for an account; (b) entering a sweepstakes or contest sponsored by us or one of our partners; (c) signing up for special offers from selected third parties; (d) sending us an email message; (e) submitting your credit card or other payment information when ordering and purchasing products and services. To wit, we will use your information for, but not limited to, communicating with you in relation to services and/or products you have requested from us. We also may gather additional personal or non-personal information in the future. 


Use of your Personal Information 

Rugged Human collects and uses your personal information to operate and deliver the services you have requested. 


Rugged Human may also use your personally identifiable information to inform you of other products or services available from Rugged Human and its affiliates. 


Sharing Information with Third Parties 

Rugged Human does not sell, rent or lease its customer lists to third parties. 


Rugged Human may share data with trusted partners to help perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Rugged Human, and they are required to maintain the confidentiality of your information. 


Rugged Human may disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Rugged Human or the site; (b) protect and defend the rights or property of Rugged Human; and/or (c) act under exigent circumstances to protect the personal safety of users of Rugged Human, or the public. 


Tracking User Behavior 

Rugged Human may keep track of the websites and pages our users visit within Rugged Human, in order to determine what Rugged Human services are the most popular. This data is used to deliver customized content and advertising within Rugged Human to customers whose behavior indicates that they are interested in a particular subject area. 


Automatically Collected Information 

Information about your computer hardware and software may be automatically collected by Rugged Human. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Rugged Human website. 


Use of Cookies 

The Rugged Human website may use "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. 


One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Rugged Human pages, or register with Rugged Human site or services, a cookie helps Rugged Human to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Rugged Human website, the information you previously provided can be retrieved, so you can easily use the Rugged Human features that you customized. 


You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Rugged Human services or websites you visit. 


Security of your Personal Information 

Rugged Human secures your personal information from unauthorized access, use, or disclosure. Rugged Human uses the following methods for this purpose: 


 -    SSL Protocol 


When personal information (such as a credit card number) is transmitted to other websites, it is protected through the use of encryption, such as the Secure Sockets Layer (SSL) protocol. 


We strive to take appropriate security measures to protect against unauthorized access to or alteration of your personal information. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, you acknowledge that: (a) there are security and privacy limitations inherent to the Internet which are beyond our control; and (b) security, integrity, and privacy of any and all information and data exchanged between you and us through this Site cannot be guaranteed. 


Right to Deletion 

Subject to certain exceptions set out below, on receipt of a verifiable request from you, we will: 

•    Delete your personal information from our records; and 

•    Direct any service providers to delete your personal information from their records. 


Please note that we may not be able to comply with requests to delete your personal information if it is necessary to: 

•    Complete the transaction for which the personal information was collected, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us; 

•    Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity; or prosecute those responsible for that activity; 

•    Debug to identify and repair errors that impair existing intended functionality; 

•    Exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law; 

•    Comply with the California Electronic Communications Privacy Act; 

•    Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when our deletion of the information is likely to render impossible or seriously impair the achievement of such research, provided we have obtained your informed consent; 

•    Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us; 

•    Comply with an existing legal obligation; or 

•    Otherwise use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information. 


Children Under Thirteen 

Rugged Human does not knowingly collect personally identifiable information from children under the age of thirteen. If you are under the age of thirteen, you must ask your parent or guardian for permission to use this website. 


E-mail Communications 

From time to time, Rugged Human may contact you via email for the purpose of providing announcements, promotional offers, alerts, confirmations, surveys, and/or other general communication. In order to improve our Services, we may receive a notification when you open an email from Rugged Human or click on a link therein. 


If you would like to stop receiving marketing or promotional communications via email from Rugged Human, you may opt out of such communications by clicking on the UNSUBSCRIBE button.. 


Changes to this Statement 

Rugged Human reserves the right to change this Privacy Policy from time to time. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account, by placing a prominent notice on our website, and/or by updating any privacy information. Your continued use of the website and/or Services available after such modifications will constitute your: (a) acknowledgment of the modified Privacy Policy; and (b) agreement to abide and be bound by that Policy. 


Contact Information 

Rugged Human welcomes your questions or comments regarding this Statement of Privacy. If you believe that Rugged Human has not adhered to this Statement, please contact Rugged Human at:


Update January, 2023


Rugged Human Merchandise Store - Return Policy

At Rugged Human, we strive to provide high-quality merchandise that aligns with our commitment to durability and excellence. However, we understand that there may be occasions where you may need to return a purchase. Please review our return policy below:

Defective Merchandise:

If you receive defective merchandise, we apologize for any inconvenience caused. Rugged Human offers a hassle-free return process for defective items. Please follow these steps:

  1. Contact Customer Service:

    • Notify our Customer Service team within 7 days of receiving the defective merchandise.

    • You can reach us at or through our Contact Us page on the website.

  2. Return Authorization:

    • Our Customer Service team will guide you through the return process and issue a Return Authorization (RA) number.

    • Clearly mark this RA number on the outside of the package.

  3. Return Shipment:

    • Ship the defective merchandise back to us within 14 days of receiving the RA number.

    • Use a trackable and insured shipping method.

  4. Refund:

    • Upon receiving the returned defective merchandise, we will inspect it.

    • If deemed defective, a refund will be processed to your original payment method.

Non-Defective Merchandise:

For non-defective merchandise, we offer a 30-day return policy. Please follow these guidelines:

  1. Return Window:

    • Initiate the return process within 30 days of receiving the merchandise.

  2. Return Authorization:

    • Contact our Customer Service team to obtain a Return Authorization (RA) number.

  3. Return Shipment:

    • Ship the non-defective merchandise back to us within 14 days of receiving the RA number.

    • Ensure the product is in its original, unused condition.

  4. Refund:

    • Once the returned merchandise is inspected and approved, a refund will be issued to your original payment method.

Important Notes:

  • Exchanges are not offered. If you wish to replace an item, please place a new order.

  • Rugged Human reserves the right to refuse returns that do not meet the above criteria.

  • Shipping fees are non-refundable unless the return is due to a Rugged Human error.

We appreciate your understanding and cooperation. If you have any questions or concerns, please contact our Customer Service team for assistance. Thank you for choosing Rugged Human!

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